Marketing automation has been added to Sufly. This includes audience segmentation, drip emails and A/B testing, engagement tracking, outbound sales, and Slack automation.
Beyond gathering leads, nurturing and converting them If it was about managing incoming leads, this update expands sufly into the area of proactively nurturing customers . It connects automated flows from campaign planning to sending, response tracking, and outbound sales. What's new Campaign & Audience Audience Segment Builder allows for precise targeting by combining conditions. One-shot sending and sequence (drip) campaigns are both supported. Smart Email Sending Drip Scheduler sends automatically according to the defined flow, and A/B Testing compares subject lines and bodies to find the best performing version. High-performing hot leads are automatically promoted . Reactions as Data Track opens, clicks, bounces, and unsubscribes as engagement and reflect it in lead scoring. Automatically insert unsubscribe links into all sending pathways , ensuring safe operations. Outbound Sales Based on audiences and contacts, run outbound sales , and view outbound activities separately in the pipeline and daily activities. Slack Automation AI summarizes channel conversations , automatically extracts necessary to-dos , and creates them as tasks. Record working hours (effort) directly in Slac